Unicorn CFO

Founders move fast. Especially when it comes to technical hiring. A strong candidate appears. The team is excited. The competitive pressure is real. But before you can move, someone asks the obvious question: how does this hire affect our runway? And that's where everything slows down. In most VC-backed startups — particularly deep tech companies navigating the gap between seed and Series A — this question takes three days to answer. Sometimes longer. And by the time the answer arrives, the...

You did everything "right" as a founder. Hired a solid accountant. Your books are clean. Taxes filed on time. You feel like you've got your act together. But here's the uncomfortable truth: you're missing the financial decisions that actually move your business forward. I see this pattern constantly. Founders mistake bookkeeping for strategy, and by the time they realize the gap, they've already made costly decisions blind. This isn't a dig at accountants. They're doing exactly what they're...

So, you're thinking of bringing on a fractional CFO. Smart move. But here's the catch: the title “fractional CFO” has become so trendy that everyone from ex-accountants to part-time consultants is using it. The real question isn’t should you outsource your finance function. It’s who you should trust with your company’s future. Over the last few years, as budgets have tightened and founders have started looking for CFO-level help without shelling out six figures for a full-time exec, a new...